Privacy Notice

Last Modified: 02/28/24

This privacy notice is in place for the FYI Pets website, www.fyipets.com (which we refer to as the “site,” which term also refers to any content, functionality and services offered on or through the site). 

PLEASE READ THIS PRIVACY NOTICE CAREFULLY. BY USING OR ACCESSING THE SITE, YOU EXPRESSLY AGREE TO OUR COLLECTION, PROCESSING, AND USE OF YOUR INFORMATION AS SET FORTH IN THIS PRIVACY NOTICE. IF YOU DO NOT AGREE WITH THE FOLLOWING TERMS, DO NOT USE OR ACCESS THE SITE AND DO NOT PROVIDE US WITH ANY INFORMATION THROUGH THE SITE.

Because of changes in technology and practices, as well as changes in the types and scope of information we may collect, this privacy notice may change from time to time. Please consult this portion of the site for important changes to the privacy notice as they occur. This notice was last modified on the date indicated at the top of this notice. Your continued use of the site after any changes have been made constitutes your acceptance of those changes, even if you did not take the time to review them. 

1.OUR COMMITMENT TO PRIVACY

The site is owned and operated by FYI Pets, L.L.C. (which we refer to as “us”, “we,” “our,” and “FYI Pets”) throughout this privacy notice). We take the personal privacy of users of our site seriously. 

This privacy notice explains:

  • What information we collect and how we collect that information,

  • How we use the information we collect,

  • When we may share information we collect, and

  • Your choices regarding how to access and update information.

This privacy notice applies only to information provided and collected through your use of the site, and does not apply to information that you may provide to us through any other means.

2. TYPES OF PERSONAL INFORMATION WE MAY COLLECT

The term personal information refers to any information about an individual that can be used to identify that individual. Below are the types of personal information we collect through the site, and how we collect it. 

  1. Identification and Contact Information, which includes information that identifies you as an individual and information that allows us to contact you, including your name (first and last) and email address. We will collect this information if and when you sign up for our newsletter or contact us through the site, and we will use the information you provide to send you our newsletters and other promotional materials. You will always have the option of opting out of receiving these types of marketing materials in the future.

  2. Device and Browsing Information, which includes internet protocol (IP) address, login data, browser type and version, time and location settings, browser plug-in types and versions, operating system, platform, and other technology on the device(s) you use to access our site. This information is collected automatically through our analytics services and providers.

  3. Other Information, which includes any information you voluntarily provide when you interact with us through the site, such as through a “Contact Us” or similar feature. 

3. SOURCES OF PERSONAL INFORMATION

We collect personal information from the following sources:

  1. Information You Provide. We receive personal information directly from you when you choose to provide it, such as by signing up for our newsletter.

  2. Automatically Collected Information. We may automatically collect certain device and browsing information when you use the site. We may collect this device and browsing information using “cookies,” which are small text files that the site saves on your computer or mobile device, or similar technologies. For more information, see the “Cookies; Interest-Based Advertising; Do Not Track” section below. 

4. HOW WE USE PERSONAL INFORMATION

  1. Providing the Site and Related Content. We use personal information to provide you with the site and related content, such as to provide you with newsletters and other site information, as well as to respond to questions and requests made through the site.

  2. Marketing. Subject to rights to opt out and applicable law, we may use personal information to send you promotional materials and to provide you with targeted offers and information about additional opportunities related to the site.

  3. Analytics and Site Improvements. We use personal information to maintain and improve the quality of the site and our user experiences, to understand site traffic, to provide technical support to administer the site, and to understand site user behavior

  4. Legal Matters. We may use personal information as necessary to respond to law enforcement requests and as required by applicable law, court order, or governmental regulation, as well as to enforce our rights and remedies and defend against legal claims.

  5. Security. We may use personal information for safety and security purposes, including detecting, preventing, and responding to fraud, intellectual property infringement, violations of the site’s terms of use or other policies, violations, of law or other misuse of the site, and to otherwise maintain and improve the safety, security, and integrity of our site and our business.

We will not use your personal information for any purpose that is neither reasonably necessary to nor compatible with the purposes set forth in this privacy notice (or any other notice provided to you when we collect such information), unless we obtain your consent to do so. 

We will only retain your personal information for as long as necessary to fulfil the purpose(s) for which it was collected, including to satisfy any legal, accounting, or reporting requirements. 

In some circumstances, we may anonymize your personal information (so that it can no longer be associated with you) for research, analytic, or statistical purposes, in which case we may retain such information indefinitely, as such information will cease to be personal information.

5. WHEN AND WHY WE DISCLOSE PERSONAL INFORMATION

We may disclose personal information as follows:

  1. Service Providers. We may engage third-party service providers to assist us in managing, marketing, and providing the site. We will accordingly provide personal information to these service providers as necessary for them to perform the relevant service. We provide our service providers only with the information that they need to perform their respective services, and work with them to respect and protect your privacy. 

  2. Marketing Partners. We may share your information so that we or others may provide you with periodic mailings, or may contact you via e-mail, regarding products, services, or events. If you do not wish for us to share your information in this manner, you can contact us at info@fyipets.com to opt out. 

  3. Analytics Providers. We share personal information with data analytics platforms, to compile statistics and evaluate and perform analytics and site improvements.

  4. Reorganizations. We may share information in connection with, during negotiations of, or as a part of the closing of, any merger, sale of company assets, financing or acquisition of all or a portion of our business to another company, whether as a going concern or as part of bankruptcy, litigation or similar proceeding, in which personal information about the users of our site is among the assets transferred.

  5. Other Disclosures. We will share personal Information if we believe that such action is appropriate to (1) comply with law, regulations, legal process or governmental request, (2) enforce any terms of use applicable to the site, including potential violations, (3) detect, prevent or otherwise address fraud, security or technical issues, or (4) otherwise protect the rights, property or personal safety of us, our employees, site users or others.

We do not sell, rent, or lease the personal information we collect about you through the site to anyone for any purpose, other than as disclosed or with your consent. 

6. COOKIES; INTEREST-BASED ADS; DO NOT TRACK 

  1. Information Collected through Cookies and Similar Files. When you use the site, we may store some information on your computer in the form of a “cookie” or similar file. “Cookies” are small data text files that are either used for the duration of a session (“session cookies”) or saved on a user’s hard drive (“persistent cookies”). Session cookies identify users logging onto the site, and these cookies are deleted from the user’s server soon after the session ends and are not collected or saved. Persistent cookies will be saved on your server, and will recognize you when you return to the site, store user preferences, and analyze user behavior. Like other automatically collected data, information collected through cookies is not used to personally identify you. We use this information to enable site features and provide a more personalized site experience, for analytics purposes and to understand how users navigate and use our site, to identify and fix errors, and to enable and support security features, prevent fraud, and protect our site.

  2. Opting Out. Most web browsers automatically accept cookies, but you can usually change your browser’s settings to prevent that or to notify you when a cookie is being placed on your browser. Because each browser is different, you should look at your browser’s “Help” menu to learn how to modify these settings. If you do disable cookies this may make your experiences on the site less efficient.

  3. Interest-Based Ads. We and our advertising partners may use third party advertising companies to deliver and display ads tailored to you based on how you interact with our site, a practice known as interest-based advertising or behavioral advertising. In connection with this practice, we allow these third parties to collect certain information about you when you visit our site, through the placement of cookies or other tracking technologies. To learn more about interest-based/behavioral advertising or to opt-out of this service, which is managed by third parties, please visit the DAA Website or the Network Advertising Initiative Website.

  4. Do Not Track. Currently, certain browsers, including Firefox, Google Chrome, Safari, and Internet Edge, offer a “do not track” (DNT) option. This option, using a technology known as a DNT header, sends a signal to websites visited by a user about the user’s DNT preference, if any, set on the browser. If you activate DNT, we cannot currently commit to responding to your browser’s DNT signals, because no common industry standard for DNT has been adopted by industry groups, technology companies, or regulators.

7. YOUR RIGHTS AND CHOICES

  1. Providing Personal information is Your Choice. You can browse our site without providing us with any personal information, other than browsing data (which we will not attempt to link with other personal information). However, if you choose to use our site to engage with us, such as by opting to receive our newsletter, you will be required to provide us the necessary contact information. If you do not want to provide us with personal information, we may not be able to provide you with requested information.

  2. You Have the Right to Opt Out of Certain Communications. You can ask us to stop sending you marketing and other promotional materials at any time by following the opt-out links in the applicable messages, or by contacting us at any time at info@fyipets.com

  3. You Have the Right to Access Your Personal Information. You have the right to confirm whether we are processing your personal information and, if so, to access certain details about the specific items of personal information we have collected about you. 

  4. You Have the Right to Correct Your Personal Information. If you believe any personal information we have about you is incorrect, you can contact us to request that we make the appropriate edits to correct that information. 

  5. You Have the Right to Request Deletion of Your Personal Information. As noted above, we have standard retention practices with respect to the personal information we collect. If you would like to request any earlier deletion of your personal information, you may do so. Please note that we may not be able to completely remove personal information in certain circumstances. This will be true if the data is not in a searchable format, or if it is retained in backup systems or in cached or archived pages. We also may not be able to delete personal information to the extent it is necessary to conduct active and ongoing business with you, if we are required by law to retain it, or if keeping the information it is necessary to comply with our legal obligations, resolve disputes, prevent fraud or future abuse, or otherwise enforce our rights. 

  6. You Have the Right to Opt Out of Targeted Advertising. As noted above, we use third party advertising companies to deliver and display ads tailored to you based on how you interact with our site, a practice known as interest-based advertising or behavioral advertising. You have the right to opt out of having your personal information used for this purpose. To exercise this right, you can contact us at info@fyipets.com.

  7. Limitations. Each of the rights set forth above may be subject to certain limitations as set forth in applicable law. Your rights may depend on your state of residence, as different states have adopted privacy laws that provide for specific rights and remedies applicable solely to residents of such states. 

  8. Exercising Your Rights. To exercise any of the above rights, or if you have any questions regarding our practices regarding personal information, please contact us at info@fyipets.com. Please note that we may be required to request information from you to verify your identity in connection with any such request, as a security measure to ensure that your personal information is not disclosed to any person who has no right to receive it. If you make any request to exercise your rights, we will respond within the time period required by law (or if no time period is required, within a reasonable period of time). If we are unable to comply with your request, we will inform you of this. If you do not agree with any action we have taken following a request to exercise your rights, or otherwise object to our handing of your personal information, you may have the right to appeal or to raise your objection with your state’s regulatory authority. We would, however, appreciate the opportunity to address your concerns directly before you approach a regulatory authority, so please contact us in the first instance, at info@fyipets.com

Our site is provided for a United States audience. If you are visiting the site from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers are located and our site is operated. By using our site, you understand that your information may be transferred to our facilities and those third parties with whom we share it as described in this privacy notice.

8. THIRD PARTY SERVICES AND SITES

Some content or applications, including advertisements, on the site are served by third parties, including advertisers, ad networks and servers, content providers and application providers. These third parties may use cookies, alone or with other tracking technology, to collect information about you when you use the site. They may be able to associate the information they collect with your personal information, or they may collect information, including personal information, about your online activities over time and across other website and online services. They may use this information to provide you with behavioral advertising or other targeted content. We cannot control any third parties’ tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly.

The site contains links to other websites. We are not responsible for the privacy practices employed by other websites. Users are encouraged to review the privacy notice of any website linked to or from the site.

9. SOCIAL MEDIA ACCOUNTS

Our site integrates any third-party plug-ins from social media networks such as the Facebook, Instagram, and X (formerly Twitter). If you use our site to interact with social media networks, the social media providers may collect information about you, such as your IP address and the page(s) that you view. They may also place or access cookies. These plug-ins are governed by the privacy policy of the applicable social media providers. We are not responsible for the privacy practices employed by social media providers. Users are encouraged to review the privacy notice of any social media site or platform linked to or accessed from the site.

10. DATA SECURITY

In order to prevent unauthorized access to or disclosure of any personal information you provide to us, we have put into place standard physical, electronic and managerial procedures to safeguard and secure the information we collect such as firewalls and data encryption. However, no measures are foolproof, and no electronic data transmission over the Internet can be guaranteed to be 100% secure. As a result, while we believe that we use reasonable measures to protect personal information, we cannot ensure or warrant the security of any information transmitted or otherwise provided to us or received from us.

11. A NOTE ABOUT CHILDREN’S ONLINE PRIVACY

The site is not structured to attract anyone under the age of 13, and we do not knowingly collect personal information from children under the age of 13. If you are a parent or guardian who believes your minor child has accessed this site and provided us with any personal information, please contact us at info@fyipets.com to have this information deleted from our records.